About Us
Our Beginnings
Eleanor & Grace Boutique
Eleanor & Grace was founded by a mother and daughter brought together by a shared love for timeless style and thoughtful design. What began as Eleanor’s lifelong appreciation for classic, well-made clothing slowly grew into something more meaningful when Grace joined her — bringing a fresh perspective while honoring the values they both believe in.
Together, they saw a gap in fashion: clothing that looks refined, feels comfortable, and truly fits real women at every stage of life. What started as a passion project rooted in experience and care evolved into a brand built on trust, elegance, and authenticity.
From the very beginning, our mission has been simple — to create clothing that feels effortless, flattering, and enduring, without being driven by fleeting trends.
Location & Atmosphere
Rooted in New York City, Eleanor & Grace Boutique draws inspiration from the timeless elegance and creative spirit of neighborhoods like SoHo and the West Village. This setting reflects who we are — refined yet approachable, modern yet deeply rooted in tradition.
Our boutique atmosphere is calm, warm, and minimal. Every detail is designed to feel welcoming and familiar — a place where women can feel confident, comfortable, and at ease while discovering pieces that truly belong in their wardrobe.
Our Collections
At Eleanor & Grace, we believe that style and comfort should never compete. Our collections are thoughtfully designed for real life — combining soft, high-quality fabrics with flattering fits and timeless silhouettes.
Each piece is created to move with you, feel natural on the body, and remain beautiful season after season. We focus on clothing that feels refined yet effortless — pieces you reach for again and again because they simply feel right.
Our Customers
What began as a shared vision between a mother and daughter has grown into a brand loved by women across the United States and beyond. Our customers come from all walks of life, united by a desire for comfort, quality, and honest design.
From everyday moments to meaningful occasions, women choose Eleanor & Grace because they trust how our clothing makes them feel — confident, comfortable, and authentically themselves.
Our Philosophy
Eleanor & Grace is built on experience, care, and connection. We believe clothing should support your life — not complicate it. Every decision we make is guided by the same promise we made from the start: timeless quality, fair pricing, and a brand that truly listens.
At Eleanor & Grace, every garment tells a story — one of confidence, comfort, and connection — and we’re honored to be part of yours.